Farmer Brothers™ Brews Up Seasonal Cheer

Sept. 19, 2014
Farmer Bros Logo
Farmer Bros Logo
Farmer Bros Logo
Farmer Bros Logo
Farmer Bros Logo

TORRANCE, Calif., Sept. 18, 2014 /PRNewswire-iReach/ -- As customers anticipate the return of fall and winter favorites and look for new and exciting holiday specials, operators across the country are seeing strong response to seasonal flavors for coffees and hot beverages that are available for a limited-time only (LTO). In preparation for the cold weather months, Farmer Brothers™ has developed three LTO coffee flavors that capitalize on beverage trends.

- Pumpkin Spice

Over the past seven years, pumpkin has steadily risen to become the #1 flavor customers associate with fall[1]. In 2012, pumpkin-flavored beverages generated $290 million in U.S. sales[2]. Farmer Brothers' Pumpkin Spice offerings provide a harmonious blend of rich pumpkin flavor and fragrant spices, like cinnamon and clove, infused into smooth and satisfying Farmer Brothers beverages.

- Gingerbread Icing

Not surprisingly, gingerbread is one of the fastest growing seasonal flavors, attracting new customers with its popular flavor profile[3]. Sweet and creamy with hints of zesty ginger, Farmer Brothers' Gingerbread Icing flavored beverages turn sipping these Farmer Brothers coffee drinks into the ultimate holiday experience.

- S'Mores

An indication of growing customer preference, S'mores mentions grew 21% on restaurant menus in 2013[4]. Blending graham cracker and marshmallow with rich cocoa, Farmer Brothers' S'mores Cocoa delivers an irresistible flavor experience to be enjoyed all season long.

For more information about Farmer Brothers' fall and winter LTO flavors–fall favorite Pumpkin Spice, sweet treat Gingerbread Icing, and comforting S'mores–contact Jennifer Schoenherz at [email protected].

About Farmer Bros. Co.

Founded in 1912, Farmer Bros. Co. (the "Company" or "Farmer Brothers") is a manufacturer, wholesaler and distributor of coffee, tea and culinary products. The Company is a direct distributor of coffee to restaurants, hotels, casinos, offices, quick service restaurants ("QSR's"), convenience stores, healthcare facilities and other foodservice providers, as well as private brand retailers in the QSR, grocery, drugstore, restaurant, convenience store, and independent coffee house channels. The Company's product line includes roasted coffee, liquid coffee, coffee-related products such as coffee filters, sugar and creamers, assorted iced and hot teas, cappuccino, cocoa, spices, gelatins and puddings, soup bases, dressings, gravy and sauce mixes, pancake and biscuit mixes, and jellies and preserves.

Headquartered in Torrance, Calif., Farmer Bros. Co. generated net sales of over $500 million in fiscal 2014 and has approximately 1,800 employees nationwide. The Company's primary brands include Farmer Brothers™, Artisan Collection by Farmer Brothers, Superior®, Metropolitan™, Cain's™ and McGarvey™. For more information, visit: www.farmerbros.com.

Forward-looking Statements

Certain statements in this press release constitute "forward-looking statements." When used in this press release, the words "will," "expects," "anticipates," "estimates" and "believes," and similar expressions and statements that are made in the future tense or refer to future events or developments, are intended to identify such forward-looking statements. Such forward-looking statements are subject to risks, uncertainties and other factors that could cause the actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements.

[1] Business Week, "Pumpkin Officially Trumps Apple as Fall's Signature Flavor," September 2013

[2]Nielsen Newswire, "Pumpkin Power!" October 2013

[3] 2013 Symphony IRI: 52 Week Ending May

[4] Datassential Menu Trends 2013

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