Capitol Coffee Systems Wins Prestigious Market Mover Award From Modern Distribution Management

Aug. 25, 2014

RALEIGH, N.C., Aug. 25, 2014 /PRNewswire/ -- Capitol Coffee Systems, a premier coffee service and breakroom solutions provider operating in the Carolinas for more than 30 years, has been recognized with a 2014 Market Mover Award from Modern Distribution Management (MDM), the leading provider of wholesale distribution news, expert analysis and market research, for its innovative approach to distribution, customer service and business growth. For more information about the evolution of Capitol Coffee, please visit http://www.mdm.com/blogs/32310-capitol-coffees-investment-in-adaptation.

"We're very honored that MDM has recognized Capitol Coffee with this prestigious award," said Charles Brunson, Capitol Coffee CEO. "We focus on customer-centric innovation and NetSuite has really helped us move the needle on our business. Our sales representatives are able to handle twice as much business as before with NetSuite's reporting capabilities giving us real-time visibility into all aspects of the business and the mobility we have has improved collaboration across all of our offices."

Founded in 1983 by Buddy Brunson and John Scott, Capitol Coffee pioneered a move away from traditional route-based delivery service to focus instead on dedicated concierge-style ordering and inventory management, supplying a comprehensive breakroom solution for customers in North and South Carolina. Capitol Coffee has grown its customer base to more than 4,000 and expanded its offerings from 300 to more than 3,000 Stock Keeping Units (SKUs) to offer non-coffee products such as breakroom snacks, paper products, water systems, hand sanitizers, cleaning supplies and more. Operating from five locations in Raleigh, Wilmington, Charlotte,Columbia and Charleston, the company is still owned and operated by the Brunson and Scott families, who stay true to the company's early commitment to a great selection and even better customer service.

For Capitol Coffee to achieve these business goals, objectives and success with customer-centric innovations, agility in its NetSuite business software has been a critical element. Prior to NetSuite, Capitol Coffee had in place a set of disparate on-premise applications, including QuickBooks for accounting and several other systems for ordering, inventory, CRM and its website. This patchwork environment of business applications resulted in process delays and limited visibility into key data.

Capitol Coffee replaced a number of on-premise software solutions including QuickBooks and numerous Excel spreadsheets with NetSuite in 2011 to run its core business processes including financials, inventory management, and CRM. Later the company deployed NetSuite SuiteCommerce, which helped it expand and grow its B2B ecommerce business exponentially. By moving to the NetSuite cloud, Capitol Coffee is able to:

  • Run mission critical business processes anywhere, anytime, eliminating the need for on-premise servers or a large IT department.
  • Give sales representatives a single, unified view of customer information, accessible anytime and anywhere, to further sharpen the company's traditional focus on superior customer service.
  • Grow its share of revenue from its B2B ecommerce site from 5 percent to more than 30 percent, replacing less-efficient email, phone and fax processes with NetSuite SuiteCommerce.
  • Streamline procurement of goods from dozens of suppliers such as Keurig, Starbucks, Peet's and Lipton.
  • Leverage real-time analytics and reporting to better monitor, understand and adapt to emerging opportunities and issues and drive further growth.

For more information on Capitol Coffee, listen to a recent interview with Charles Brunson, CEO of Capitol Coffee by MDM Editor Jenel Stelton-Holtmeier available here: http://www.mdm.com/media/videos/play/387

About Capitol Coffee Systems
Capitol Coffee Systems is a premier coffee service and breakroom solutions provider operating in the Carolinas for more than 30 years. Founded in 1983 by Buddy Brunson and John Scott, Capitol Coffee pioneered a move away from traditional route-based delivery service to focus instead on dedicated concierge-style ordering and inventory management, supplying a comprehensive breakroom solution for customers in North and South Carolina. Capitol Coffee has grown its customer base to more than 4,000 and expanded its offerings to offer non-coffee products such as breakroom snacks, paper products, water systems, hand sanitizers, cleaning supplies and more. For more information on Capitol Coffee Systems, please visit www.capcoff.com.

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