Sip A Smile With New Krispy Kreme® Coffee In K-Cup® Packs

Aug. 19, 2014

WINSTON-SALEM, N.C.--(BUSINESS WIRE)--Experience the joy of Krispy Kreme® coffee with just the touch of a button. Krispy Kreme Coffee in Smooth and Decaf blends are now available in K-Cup® packs at participating grocers, Krispy Kreme locations, and online atwww.Keurig.com.

 “Krispy Kreme has been brightening people’s day with the great taste of our doughnuts and coffee for 77 years,” explains Dwayne Chambers, Chief Marketing and Innovation Officer, Krispy Kreme Doughnut Corporation. “We are delighted to partner with Keurig to deliver the great taste of Krispy Kreme Coffee to our fans in fresh and convenient K-Cup packs.”

“We are thrilled to offer Keurig brewer owners the convenience of making Krispy Kreme Coffee in their own home,” said Dave Sachs, VP, Global Hot Systems Beverages, Keurig Green Mountain, Inc. “It underscores our commitment to offer our consumers the best in quality and variety for the Keurig system.”

Krispy Kreme Smooth is an easy to love Latin American blend with flavor and personality, balanced from start to finish. Krispy Kreme Decaf is a caffeine-free and flavorful blend of Latin American and Sumatran decaf coffees with lots of character.

Each Krispy Kreme Coffee blend is available in 12-count boxes of K-Cup® packs at participating US grocery stores and Krispy Kreme Doughnut shops. Krispy Kreme Coffee fans can also purchase 24-count boxes of K-Cup® packs at Keurig.com and KrispyKreme.com.

Enter for a chance to win a year’s supply of Krispy Kreme coffee in K-Cup® packs. Stop in to any participating Krispy Kreme location, September 1 – September 29, 2014, and complete an entry form for a chance to win free coffee for a year. Must be 18 or older to enter. Winner receives twelve 24-count boxes of Krispy Kreme Smooth K-Cup® packs. Limited to one entry per person. Additional rules apply. See the complete rules at krispykreme.com.

Get connected to Krispy Kreme and stay up to date on the latest offerings and promotions at KrispyKreme.comwww.hotlightapp.com,foursquare and KrispyKremeDoughnuts on YouTube.

About Krispy Kreme:

Krispy Kreme (NYSE: KKD) is an international retailer of premium-quality sweet treats, including its signature Original Glazed® doughnut. Headquartered in Winston-Salem, N.C., the Company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. Krispy Kreme is proud of its Fundraising program, which for decades has helped non-profit organizations raise millions of dollars in needed funds. Today, Krispy Kreme can be found in over 850 locations in more than 20 countries around the world. Connect with Krispy Kreme at www.krispykreme.com.

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