NORTHFIELD, Ill. – July 9, 2014 – This fall season, new Gevalia Pumpkin Spice Espresso is coming to the office. The seasonal Tassimo Professional T-Disc flavor lets you cozy up to fall with the on-trend flavors of pumpkin pie spices like cinnamon, nutmeg and cloves.
As limited-time seasonal flavors become more popular, customers have come to anticipate them as the season approaches. In fact, 41% of consumers strongly agree that their beverage preferences change depending on the season or time of the year[1]. This is especially true of pumpkin beverages in the fall – coffee was the second-most-popular pumpkin-flavored item in 2012, earning 11.2% of sales in that category[2].
It’s never been easier to prepare in-demand autumnal specialty coffee drinks on-site! With Tassimo Professional, you can pair Gevalia Pumpkin Spice Espresso with a latte or cappuccino T-Disc to create a café-style pumpkin latte or a deliciously flavored cappuccino treat – no barista skills needed.
Tassimo Professional brews only the most authentic single-serve coffee and specialty hot beverages to enhance any coffee service. Whether it's a latte, cappuccino, espresso, tea or coffee, each beverage is brewed to exacting specifications for a delicious café experience in every cup.
Don’t miss this opportunity to elevate your coffee service for the fall with this seasonal favorite. Gevalia Pumpkin Spice Espresso is a limited-time flavor available to order August 1, while supplies last. To order, call 888.MY.TDISC or contact your Tassimo Professional Authorized Distributor or Office Coffee Service Provider today! For more information on Tassimo Professional, visit TassimoPro.com.
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ABOUT KRAFT FOODS GROUP
Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America’s largest consumer packaged food and beverage companies, with annual revenues of more than $18 billion. With the spirit of a startup and the soul of a powerhouse, Kraft has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories. The company’s iconic brands include Kraft, Capri Sun, Jell-O, Kool-Aid, Lunchables, Maxwell House, Oscar Mayer, Philadelphia, Planters and Velveeta. Kraft’s 22,500 employees in the U.S. and Canada have a passion for making the foods and beverages people love. Kraft is a member of the Standard & Poor’s 500 and the NASDAQ-100 indices. For more information, visit www.kraftfoodsgroup.com and www.facebook.com/kraft.
ABOUT KRAFT FOODSERVICE
Kraft Foodservice is a division of Kraft Foods Group, Inc. (NASDAQ: KRFT), one of North America’s largest consumer packaged food and beverage company. Kraft Foodservice provides a diverse portfolio of brands, marketing and sales expertise and resources to the U.S. foodservice industry. Visit www.Kraftfoodservice.com for more information.
[1] Technomic, Beverage Trends Consumer Trend Report, 2012
[2] Nielsen Study, Beverage Industry, 10/2/13
