Spindle, Inc. announced that its MeNetwork360SM application is now available to merchants and consumers. Combining location-based mobile marketing and payment processing on a single platform, the MeNetwork360 app is compatible with both iOS and Android devices.
MeNetwork360’s innovative smartphone and tablet app offers a broad range of mobile marketing functionalities, featuring both a merchant-facing and a consumer-facing interface within the same intuitively designed application. This unique combination of services creates a comprehensive mobile commerce ecosystem that gives Spindle’s customers a more comprehensive and fluid mobile commerce experience compared to competitive solutions in the marketplace.
“The MeNetwork360 platform delivers an end-to-end mobile commerce experience, allowing merchants and consumers to engage in meaningful, ongoing interactions,” said Bill Clark, chief executive officer at Spindle, in a prepared statement. “Customers can identify new merchant offers, develop loyalties and establish long-term relationships with participating businesses, based on the consumer’s predetermined preferences and buying patterns. On the merchant side, retailers are able to easily manipulate content that inspires these customer engagements, turning prospects into new customers—and in turn, loyal patrons.”
The new app includes two respective sets of tools: the MeNetwork360 consumer app, and the MeNetworkPro merchant app.
MeNetwork360’s consumer app allows the user to locate merchants in their area, read reviews, accept special orders and promotions, track and earn loyalty rewards and share discoveries through social networks, all from the same mobile dashboard. In addition, consumers can pay for their purchases utilizing the app’s integrated MeNetwork MobileWallet™ function.
The MeNetworkPro merchant tool empowers business managers to create and distribute marketing campaigns, subscription rewards and loyalty programs, location-based offers and other customized content, all from their smartphones or tablets. Merchants are able to control their campaigns in real time by instantly sharing and publishing offers, events or announcements. Business owners can also view analytics and reports as-needed, allowing them to fine-tune their campaigns according to specific performance results. MeNetworkPro is now available through the Apple App Store.
“The application carries the merchant-customer relationship from the original discovery of offers, on through the loyalty phase, and straight to the transactional side,” added Michael Stevens, executive vice president with Spindle and creator of the MeNetwork solution. “It encapsulates the full spectrum of the retail experience in one simple yet powerful platform that demonstrates the true potential of the mobile commerce model.”
