Flowers Foods announced that Flowers Baking Co. of Henderson, LLC in Henderson, Nev., will begin production late this year. The bakery was closed in November 2012 when Old HB, Inc. - formerly Hostess Brands - began liquidation. Flowers Foods acquired the Henderson bakery and other former Hostess assets in July 2013.
“As we’ve said since acquiring the Hostess assets this past summer, our plan is to open bakeries as we need additional production capacity to meet market demand,” said Allen L. Shiver, president and chief executive officer of Flowers Foods, in a prepared statement. “Henderson is strategically located to help us continue to build market presence in this region.”
When in production later this year, the Henderson bakery, which will operate as a subsidiary of Flowers Foods, will employ 60 people. It will produce Nature’s Own, the no. 1-selling bread brand in the U.S., for markets in southern Nevada and parts of California.
