Digital Signage Expo (DSE), the world’s largest international tradeshow and educational conference dedicated to digital signage, interactive technology and digital out-of-home networks (DOOH), opened registration for its 11th event at the Sands Expo and Convention Center in Las Vegas, Nev. from Feb. 11 to 13, 2014. The theme is, “Achieving Digital Signage ROI Success.”
This theme will play a large role in almost all of the seven DSE 2014 educational seminar tracks, with speakers expanding upon the different ways in which return on investments (ROI) and return on objectives (ROO) impact decision-making.
“In order to substantiate investment in digital signage and interactive technologies, companies want to know what benefits they can realize from their investment. However, there are different methods to calculating a return because individual project goals, venue environments and target audiences are unique to each situation. That’s why DSE’s 2014 educational offerings will help attendees focus on ROI and ROO at each step, beginning with the importance of planning and goal setting,” said Richard Lebovitz, educational and editorial director for Exponation LLC, which produces DSE, in a prepared statement.
Attendees will be able to choose from 28 general conference and seminar programs presented by an outstanding faculty of peer professionals and industry specialists. DSE’s educational oversight committee reviewed scores of proposals and selected the most relevant and timely topics that will be presented at DSE 2014 in the following tracks:
- Digital Signage Fundamentals
- Interactive Technology
- Digital Out-of-Home Networks
- Hardware, Software & Connectivity
- Network Design, Management & Operations
- Content University
- Special Interest
For more information or to register online, click here.