Keurig, GMCR Introduce Latte Creators For Vue Brewers

Sept. 24, 2013

Green Mountain Coffee Roasters, Inc. (GMCR) introduces Café Escapes® Latte Creators Keurig® Vue® packs.  Made with real dairy ingredients and certified with the REAL® Seal, these specially designed frother packs are available in two classic flavors, including Creamy Latte and Chocolate Mocha. Users can mix and match flavors with any coffee Keurig® Vue® pack.

"Coffee drinkers often have their go-to favorite brews, and with the new Café Escapes Latte Creators, our fans can turn those coffees into delicious café style beverages at the touch of a button," said David Sachs, senior vice president for GMCR's hot beverage systems, in a prepared statement.  "Other two-step cappuccino and latte products for this system have been a great success for brands like Barista Prima Coffeehouse and Green Mountain Coffee, so we're excited to give our fans the opportunity to create their own custom latte with the new Café Escapes Latte Creators, which are the first stand-alone frother packs made for the Keurig Vue brewing system."

Café Escapes Latte Creators are part of the two-step Café Beverage collection made exclusively for Keurig Vue brewers. This process combines a separate dairy frother pack with a coffee pack to create a sophisticated beverage while maintaining the convenience of Keurig® single cup brewing.

Café Escapes® Latte Creators are available in 16-count boxes online at www.Keurig.com/LatteCreators, for $11.99, as well as at select national retailers. Coffee Keurig Vue packs are sold separately. 

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