Folgers® is giving cappuccino drinkers two new flavors this fall. Folgers is introducing Caramel Macchiato and Pumpkin Spice.
Folgers reports more than 40 percent of consumers say their beverage preferences change with the seasons, according to a Technomic 2012 Beverage Consumer Trend Report. Virtually 50 percent of consumers drink specialty coffee to treat themselves, says a Datassential Coffee & Tea Report from July 2012. Now operators can help them celebrate this fall by serving the season’s most indulgent flavors – Caramel Macchiato and Pumpkin Spice from Folgers.
