Physicians Group Launches Ad Campaign To Get Dairy Products Out Of School

Physician's Committee for Responsible Medicine has launched an ad campaign, "Let's Really Move" to get schools to provide more beverage options to children and eventually abolish milk from schools altogether, according to New Hampshire Public Radio. For the full story, click here

Editor’s Insight: This ad campaign takes this organization’s anti-milk message into higher gear. This is bound to generate a strong response from the dairy industry. The conflict is not new, but it is becoming more visible. This is why vending and refreshment service operators need to be aware of the positions of both sides of this issue.

Vending and refreshment service operators should advocate a balanced diet as part of a healthy lifestyle. 09-08-12  By Elliot Maras