Wall Street Journal Profiles Chobani Yogurt

June 22, 2012

Started in 2005 by Hamdi Ulukaya, the Chobani yogurt brand has become the third largest manufacturer and is credited for starting the Greek yogurt craze in the U.S., according to the Wall Street Journal. Ulukaya used bloggers, Facebook and Twitter to communicate directly with consumers about the brand. For the full story click here.