Consumer Survey: Taste Number One Factor In Food And Beverage Purchases

In deciding what food to buy, taste trumps all, with 87 percent of people calling that the No. 1 factor in their decisions about buying food and beverages, according to an annual survey conducted by an industry-supported nonprofit group and released on Wednesday, the Los Angeles Times reported. Price (73 percent), healthfulness (61 percent) and convenience (53 percent) followed. according to an annual survey conducted by an industry-supported nonprofit group and released on Wednesday. For the full story click here.