Price Increases Hurt Food U.S. Sales

Price increases across most of the North American food industry have turned off many shoppers, leading to weak sales for some packaged food makers, according to Reuters News. For the full story, click here

Editor’s Insight: This report indicates rising food prices are building consumer demand for lower priced products. Vending operators need to follow this situation carefully. Rising fuel prices will continue to add to product costs.

Many vending operators are trying to offer higher priced products as a way to improve their sales and their profits. In planning their product offerings, operators need to consider what consumers want. Offering more high price products will improve sales on a per-item basis. To improve sales overall, however, operators must offer values that consumers want. 02-23-12 By Elliot Maras