McDonald’s Corp. Comparable Sales Rises 6.7 Percent In January

McDonald's Corp. announced global comparable sales growth of 6.7 percent in January. 

"January marks another month of sustained sales growth, demonstrating the ongoing appeal of McDonald's winning combination of value, menu variety and convenience," said Chief Executive Officer Jim Skinner in a prepared statement.  "Our focus on enhancing the McDonald's experience through great-tasting, affordable food and beverage choices served in increasingly modernized restaurants is helping make McDonald's our customers' favorite place and way to eat and drink."

In the U.S., comparable sales rose 7.8 percent as customers visited McDonald's to enjoy wholesome breakfast choices, McDonald's popular beverage line-up and classic core favorites, as well as the most recent addition to the menu – Chicken McBites – made with bite-sized pieces of premium chicken breast available for a limited time.

Europe posted a 4.0 percent increase in comparable sales for January driven by performance in the U.K., Russia, Germany and France. Amidst ongoing economic challenges, McDonald's core menu options, rotating premium and mid-tier offerings and ongoing restaurant reimaging provided customers with compelling value and a relevant experience that drove the segment's comparable sales increase for the month.

Comparable sales in Asia/Pacific, Middle East and Africa (APMEA) increased 7.3 percent in January led by China, which benefitted in part from the timing of Chinese New Year, and many other markets. APMEA's unique limited-time food events, ongoing breakfast and lunch value platforms and unmatched customer convenience fueled the segment's performance.

Systemwide sales for the month increased 8.4 percent, or 9.1 percent in constant currencies.

 

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