Advocacy Groups Launch Campaign To Reduce Sugary Beverage Consumption

Sept. 2, 2011
The Center for Science in the Public Interest (CSPI), along with the American Heart Association, the American Diabetes Association and other organizations have launched a campaign to reduce the consumption of soda and other sugary drinks

The Center for Science in the Public Interest (CSPI), along with the American Heart Association, the American Diabetes Association and other organizations have launched a campaign to reduce the consumption of soda and other sugary drinks to reduce diet-related disease was introduced this week, according to Progressive Grocer. http://www.progressivegrocer.com/top-stories/headlines/health-wellness/id33407/cspi-spearheads-campaign-to-cut-soda-consumption/

Editors’ Insight: This is a very well organized campaign and the Center for Science in the Public Interest has put together a host of easy-to-use tools to promote this campaign at the Website, wwwfewersugardrinks.org.

In reviewing the materials at the Website, it’s fair to say that the campaign does not demonize the beverage industry. Hence, refreshment service operators should not oppose this campaign. The refreshment services industry has supported First Lady Michelle Obama’s call for healthier lifestyles.

The Center for Science in the Public Interest has not always been fair to the food and beverage industry in the manner it has stated its positions. But in this case, the campaign has been fair to date. 09-02-11 by Elliot Maras