The National Automatic Merchandising Association (NAMA) recently issued an alert advising vending operators to comment on the proposed federal rules for calorie disclosure. All comments must be in by July 5, 2011.
NAMA encourages all vending operators to send comments to the U.S. Food and Drug Administration regarding their proposed federal rules for calorie disclosure in vending. In March 2010, Congress passed health care reform legislation. In this new law, those who own or operate 20 or more vending machines will have to disclose the calories of all food and beverages sold in vending machines. Now the FDA has proposed rules on how vending machine operators will have to label or post that calorie information, and they are inviting the public to comment on those draft rules.
NAMA noted that the Center for Science in the Public Interest issued an action alert recommending that the final regulations be strengthened and that the FDA close the loopholes in the regulations. They would like to see more restrictions and more businesses covered by the regulations. It is very important that the FDA receives comments from the vending industry on how these regulations should be implemented.
Vending operators can visit www.regulations.gov and search on Keyword or ID: FDA-2011-F-0171-0001. Then click on "submit comment."
NAMA is arguing to the FDA that a poster is an appropriate medium to convey the required calorie declarations, so long as the sign is in close proximity to the covered vending machine food or selection button. The association also supports allowing electronic and "front of package" nutrition information as an effective way to provide visible nutrition information. For additional information, contact Sandy Larson at firstname.lastname@example.org .