Tropicana To Test Market 'Tropolis,' A Fruit Puree Snack Beverage

Jan. 12, 2011
Tropicana To Test Market 'Tropolis,' A Fruit Puree Snack Beverage

PepsiCo Inc.'s Tropicana unit is rolling out Tropolis, an 80-calorie fruit puree, a snack beverage which comes in brightly colored pouches in test markets in the Midwest, according to The Wall Street Journal.

For the full story click here.

Editor's Insight: This is one of several news items in today's VendingMarketWatch highlighting new products with a health connotation. Product manufacturers are well aware of the consumer's desire for healthier alternatives, and the pace of product introductions has increased in the last two years.

PepsiCo Inc. CEO Indra Nooyi sees an emerging opportunity to "snackify" beverages and "drinkify" snacks as the next frontier in food and beverage convenience.

This could result in some exciting new products for vending operators, whose primary offering is convenient meals and refreshments. 01-12-11 Elliot Maras