San Francisco, Calif. Restaurants Object To Mobile Food Trucks

San Francisco, Calif. restaurateurs have expressed concern about a possible onslaught of food trucks under a new city ordinance designed to promote their growth. Some 65 to 70 currently ply the streets, according to a city official, as reported in The Wall Street Journal.

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Editor's Insight: VendingMarketWatch has noted that gourmet mobile food trucks represent a new trend in convenience foodservice and will continue to grow.

One interesting observation in this San Francisco newspaper article is that the number of food trucks has increased significantly since they began offering gourmet selections over the past few years. The food trucks are responding to the consumer's demand for better value. 02-25-11 Elliot Maras

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