VMW Blog: Retailing, E-Commerce And Mobile Marketing Converge: Will Vending Be Part Of The Mix?

April 6, 2011
Elliot Maras, editor of Automatic Merchandiser, notes in his blog that mobile commerce is evolving fast and the vending industry stands to gain or lose in a big way.

Elliot Maras, editor of Automatic Merchandiser, notes in his blog that mobile commerce is evolving fast and the vending industry stands to gain or lose in a big way. Maras cites a recent study that reports retailers are investing heavily in mobile marketing and social media, and have recognized "cross channel opportunities" as a key to future success. To read the blog, go to: www.vendingmarketwatch.com/blog.